Claritas One

Enterprise UI/UX Design

We design digital experiences that convert, retain, and delight — backed by user research, behavioural data, and the accessibility standards that regulated industries mandate. Our design practice operates at the intersection of business strategy and human behaviour, translating complex enterprise workflows into interfaces that require no training manual. Every design system we deliver becomes a durable organisational asset: a shared language between your product, engineering, and brand teams that accelerates every future initiative.

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35% avg support ticket reduction · WCAG 2.1 AA certified

Design system deliverable

A shared language for product and engineering.

Component Library
FoundationsComponentsPatterns

Colour Tokens

Primary

#185fa5

Accent

#378add

Foreground

#0B1628

Muted

#6b7a8f

Typography

Heading 1

Bold / 32px / -0.04em

Heading 2

Bold / 24px / -0.03em

Body text

Regular / 15px / 1.7

Buttons

Inputs

name@company.com
Admin
Accept terms

Research-led process

Evidence in. Assumptions out.

1

User Research & Insight Synthesis

We conduct contextual inquiry interviews, usability studies on existing products, and competitive benchmarking to establish an evidence base for design decisions. Research synthesis is delivered as a written findings report with prioritised opportunity areas reviewed with your leadership team.

2

Information Architecture & User Flow Design

Card sorting, tree testing, and task flow analysis inform the navigation architecture and screen hierarchy. User journey maps visualise the end-to-end experience across all touchpoints, identifying moments of friction that represent the highest-priority design interventions.

3

Concept Design & Stakeholder Validation

Low-fidelity wireframes explore structural and layout concepts before visual design investment is committed. Executive stakeholder reviews at this stage prevent costly directional changes in later phases.

4

High-Fidelity Design & Design System Development

Production-ready UI designs are delivered in Figma with a comprehensive component library built on design tokens. The system covers typography, colour, spacing, iconography, component states, and responsive behaviour across all target breakpoints.

5

Usability Testing & Accessibility Compliance

Moderated usability testing with representative users validates design decisions before engineering investment. Accessibility audits against WCAG 2.1 AA — and WCAG 2.2 where required — are completed with a documented remediation plan.

Design philosophy

Design is not decoration — it is the architecture of trust.

The cost of poor UX is rarely visible on a single sprint's velocity report — but it accumulates inexorably in support ticket volume, user churn, and the compounding complexity of a product that has been patched rather than designed. Claritas design engagements begin with structured research that surfaces the actual mental models and workflows of your users, not the assumptions of your internal product team. That research foundation ensures every design decision is defensible with evidence, dramatically reducing the costly late-stage redesigns that occur when assumptions are invalidated by real user behaviour. Our design system deliverables are implemented in Figma with variable tokens, auto-layout components, and comprehensive documentation — enabling your engineering team to ship pixel-perfect interfaces at the speed that competitive markets demand.

User-centred

Contextual inquiry and usability studies with your actual users, not personas from a template.

System thinking

Design tokens, component libraries, and documentation that scales across every product surface.

Accessible by default

WCAG 2.1 AA compliance baked into every component, not bolted on at the end.

Engineering-ready

Figma with auto-layout, variant properties, and Storybook integration for pixel-perfect handoff.

Capabilities

Full-spectrum design practice.

Contextual user research, persona development, and jobs-to-be-done analysis

Information architecture, card sorting, and tree testing

Wireframing, low-fidelity prototyping, and concept validation

High-fidelity UI design and interactive prototyping in Figma

Enterprise design system and component library development with design tokens

Moderated usability testing and iterative design refinement

WCAG 2.1 AA and 2.2 accessibility compliance and audit

Design-to-engineering handoff with Storybook integration and QA support

Client feedback

“The design system Claritas delivered cut our feature development time by 60%. Our engineering and product teams finally speak the same language.”
LW

Laura Walsh

Head of Product Design, FinTech Scale-up

Design is not decoration — it is the architecture of trust.

Commission a research-led UX engagement that transforms complex workflows into experiences your users recommend — and your engineers can build consistently at scale.

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